Bring back the turkey twizzler!

You don't need to be a child psychologist to know that the surest way to make a kid do something is to forbid them to, and equally the surest way to make them not do something is to tell them they must. But this basic commonsense fact seems to escaped those who are trying to get children to eat "healthier" foods, and who are now expressing surprise and dismay at the fact that the numbers eating school dinners is falling now that burger and chips is no longer allowed to be on the menu. Forcing stuff on kids that they don't want and don't like is never going to work.